Kartell by Laufen @ Milano design week
Kartell by Laufen @ Milano design week - A path of research and experimentation in a gallery setting, to explore the innovative and functional vision of Kartell by Laufen.
Ludovica and Roberto Palomba, the two creative masterminds of Kartell by Laufen, continue the phase of experimentation and exploration of the unique bathroom project, presenting an engaging conceptual exercise on washbasins that combines design and research at Milano Design Week.
The conceptual exercise, based on the established partnership between the iconic design of Kartell and the innovative quality of Laufen is a voyage of evocative ideas, in which East meets West. This in an artistic gallery atmosphere of great emotional impact. A sort of box, completely in orange, in tribute to the tone that best represents the genesis of Kartell by Laufen. This temporary exhibit takes form in the Kartell by Laufen showroom on Via Pontaccio, in a game of colour and architectural design that narrates the cultural essence, the creative and sensual language of Kartell by Laufen
A study of simple and traditional forms, new and amusing silhouettes unfold in an exercise of research and study. A conceptual approach towards objects, starting with a basic idea before delving deeper into progressively more refined profiles . A voyage that becomes reality through the use of the sophisticated material SaphirKeramik, the high-performance ceramic from Laufen that makes it possible to produce items that are as thin as blades, light and extremely pleasing to the eye.
Once again the Kartell by Laufen flagship store will be enhanced to generate a truly unique atmosphere, becoming a space of expression in every detail created by the Italian design duo, carefully studied to offer a wide range of personalised solutions.
A new interpretation of the needs of modern everyday life. It’s where the relationship with the domestic environment and the bathroom in particular, focuses on aspects linked not only to the functional dimension, but also most importantly to an emotional sphere of the rediscovery of ourselves - of wellness and care for the body.
KARTELL BY LAUFEN
Via Pontaccio 10
Salone Internazionale del Bagno
Hall 24 - Stand F21-G14
For more info:
Kartell – International press office
Tel. +39 02 90012270
Laufen – International press office
Béatrice Rüeger – Global Public Relations Manager Laufen
+41 61 765 7554
Keywords Design Relations
+03 62 700 60
Laufen Key Information
LAUFEN company portrait
Laufen AG is a complete bathrooms specialist. The Swiss company has international operations and its headquarters are in Laufen, Basle-Land Canton in Switzerland. It produces sanitary ceramics and also sells spa solutions, bathtubs, shower trays, bathroom furniture, bathroom accessories and faucets.
LAUFEN facts and figures
The personality of this highly traditional Swiss brand reflects a symbiosis of design, quality and functionality. LAUFEN, the premium brand under the ROCA umbrella, is one of the world's leading manufacturers with a global distribution network.
Although exquisite craftsmanship has always been a trademark of LAUFEN products, a great deal of thought goes into their design too. For several decades now, LAUFEN has had positive experience of the successful collaboration with outstanding architects and designers.